Paradisefold Blog

There’s always something new to learn about our hair, our routines, and ourselves which is why this September, we’re going Back to Hair School with none other than Ian Carmichael, the late Queen’s hairdresser of 25 years and now part of the Trevor Sorbie team. With decades of experience, Ian has seen it all, and he shared his wisdom with us in a conversation that’s equal parts practical and inspiring. In our first chat, Ian reminded us that one of the biggest salon complaints is dehydrated hair. From climate shifts to heat styling, our strands are constantly under stress - but caring for them doesn’t have to be complicated.  One of our community members, Layla, opened up about her curly hair...

When summer’s in full swing, your hair goes through a lot more than you realise. Sun exposure, sweat, chlorine, saltwater, and endless product buildup - sometimes it feels like your strands just give up halfway through July. But hair care isn’t just about the way we look on the outside. The way we treat our hair affects how we feel on the inside - and that inner confidence can change how we show up to the world. It’s a loop: healthy, cared-for hair lifts our mood, and a confident mind naturally makes us want to care for ourselves more. That’s why we wanted to share a few tips and reminders this season, especially for anyone trying to care for their...

As we move into August, we’re reflecting on the dedication and care that go into every piece at Paradisefold. Nothing here is fast or accidental. Every silk thread, every box, every campaign has been worked on by real people and driven by real conversations - just like the one we had recently with Nick Atherton, founder of Morphose and one of our earliest supporters. In our recent conversation with him, Andrea talks candidly about the origins of Paradisefold and the inspiration behind the first silk wrap - a product born out of necessity and love. She shares why we’ve chosen to manufacture our core range in the UK, working closely with local suppliers to keep quality high and relationships human....

This July, we’re stepping into travel mode - into longer days, sun-drenched afternoons, and the slow rituals that keep us grounded no matter how far we roam. But as we move through heat, flights, and new time zones, we’re also taking note of what that movement does to us. Travel doesn’t just shift our scenery -it shifts our rhythms, our energy, and our bodies. At Paradisefold, we’re making this summer about protection - of hair, energy, and self. Of keeping our strands strong and our rituals close. Here’s how travel affects us, and what we can do to care for ourselves, beautifully and mindfully, wherever we go. Travel and the body: stress in motion Even the most luxurious trip demands...

We often think of our homes as simply a place to live. But what if they could also tell our stories - quietly supporting our wellbeing, our heritage, and our evolving selves? In this edition of Make your Mark, we spoke with Dr. Douha, architect, researcher, educator and a colour expert specialising in interiors, about how colour transforms the spaces we inhabit. Douha shared how colour isn’t just aesthetic - it’s deeply personal, shaped by culture, memory, and emotion. A shade that soothes one person might energise another. What matters is understanding what you need from your space and reflecting that through thoughtful choices.