Catalysing social change

THE FIRST CARBON POSITIVE FASHION AND LIFESTYLE BRAND

"Having spent over a decade working in international development before becoming a designer, I knew that Paradisefold had to be part of the sustainability solution. That's why we prioritise ethical manufacturing, social sustainability, and having a positive impact on our planet's emissions." Andrea, Founder

Fashion is responsible for 10% of global carbon emissions — more than all international flights and shipping combined. We're countering that by measuring, reducing, and removing more carbon than we create.

Paradisefold is carbon positive. For every kilogram of CO₂ we emit, we aim to invest in removing at twice as much from the atmosphere. We do this by measuring all our emissions across production, all the way to your doorstep, and with Climacrux Carbon Removed to invest in a range of carbon capture technologies. These removal technologies span forestation and ocean kelp forests to biochar and seawater electrolysis.

THIS YEAR

Between February 2024 and January 2025, we emitted 179,253 kg CO₂e and invested in removing 276,893 kg, across forestation, olivine, biochar and seawater electrolysis projects.

As Paradisefold grows, so does our footprint. More products, more customers, more deliveries. Our commitment is that wherever our emissions go, our removals go further. We scale our carbon removal investments in step with our growth, ensuring we remain carbon positive at every stage.

[View our full carbon report →]

MADE TO LAST

We counter fast fashion at every stage. Our silk is high-quality and long-lasting. Our production is UK-based, with vetted factories and long-term partnerships. Our packaging is compostable, recycled, or FSC-certified. Even our elastic, boxes and tissue paper are produced in the UK.

And because we believe beautiful things should last, every Paradisefold piece comes with a free lifetime care and repair service — so your silk stays with you for years, not seasons.

SOCIAL

Paradisefold was launched by a small, diverse group of Arab, Black, White and Asian friends, most of whom met at school in East London. We believe in inclusive fashion and in brands taking responsibility for shaping the world we want to live in, not just giving back to it.

We have supported charities that empower women and advance human rights. These have included Dress for Success, Wellbeing of Women, B'Tselem, and others. We also use our platform to amplify women making a mark in fashion, finance, athletics and beyond.

MANUFACTURING

We manufacture in the UK at vetted factories with good labour standards and FSC-certified, recycled and recyclable paper. We get to meet the women and men producing our clothes, and we sometimes even get to meet their families too! 

From fabric to elastic, we source quality material with a preference for fabrics and material that can be reused, recycled or composted. Our products arrive in compostable mailer bags, sleeves and reusable boxes. Even our elastic, boxes and tissue paper are produced in the UK.

FREE LIFETIME CARE

We've designed our silk pieces to be part of your wardrobe for many years to come. This means you can invest in one long-lasting haircare and nightwear to replace all others. That's why we also offer a free lifetime care service. Whether your garment needs mending or elastic needs maintenance, or whether you'd like to adjust the item for your perfect fit, you can send it back and we'll do our best to restore it.

[Learn more about our free lifetime care, here.]